Cross-Sales From Other Franchisees
The term cross-sales refers to a neighboring franchise owner selling a coupon into your envelope.
Your neighboring franchise owner may have advertisers that would also like to mail within your envelope. This allows the client to have a larger reach of his advertisement message in areas that your neighboring franchise does not cover. If so, your fellow franchise owner pays you for space within your envelope: helping to reduce your costs and increase your revenue. So, creating a solid relationship with your neighbors literally pays off.
At SuperCoups we have developed tools that support and simplify this process to help our franchisees use their time efficiently.
